Jennifer M. Cuevas (she/her/ella) is a communications and digital marketing consultant, cultural arts producer and CEO of Jenerate Media (Jennifer Cuevas Consulting), a boutique PR and Marketing agency that specializes in the arts, social impact and non-profit organizations. Based in Los Angeles (Tongva Territory), Cuevas is a skilled strategist and tactician who advises organizational leadership, leads bilingual public relations and integrated marketing campaigns; as well as event curation and production, media coaching and facilitation. At the core of her work is a passion for producing, the arts and cultural preservation, connecting people and unique places, while documenting and sharing the experiences.
Client affiliations include Self Help Graphics & Art, Academia Avance Charter School, California Native Vote Project, Women Organizing Resources, Knowledge and Services, Alliance for California Traditional Arts, and many international performance artists and cultural organizations spanning more than 20 years. She holds a B.A. in Communications, with a concentration in Public Affairs/Information, from the University of La Verne; and is an advocate for the arts, affordable housing, and educational equity.
Jennifer is an Arts for LA Activate Fellow alumna, where she co-developed Create Justice with Scholar Ella Turenne and Filmmaker Tiffany Judkins. Now a national Carnegie Hall initiative, Create Justice was developed in 2016 in collaboration with The Arts for Healing and Justice Network (formerly known as Arts for Incarcerated Youth Network). After serving on its Program Advisory Board for several years, Jennifer joined Arts for LA’s Board of Directors in 2022. Jennifer resides in Los Angeles with her husband and collaborator, Photographer/Videographer Pablo Aguilar, and their senior dog, Luna.