Communications Coordinator

The Colburn School

Los Angeles, CA

Posting Details
Posting Number: 0000318  
Position Type: Staff  
Department: Communications  
Position Summary: The Communications Coordinator is the primary manager of the Colburn School's social media channels, creating, curating, and sharing timely and interesting content with the goal of growing online audiences and engaging current ones. The Communications Coordinator also generates copy for other online, digital, and print needs, and provides general administrative support to the Communications team, ensuring the smooth day-to-day operations of the department.  
Essential Duties and Responsibilities: Social Media
Under the direction of the assistant director of communications, helps implement the strategy for engaging and growing online communities through channels including Facebook, Twitter, Instagram, and YouTube. Create and manages social media calendar to produce timely and interesting social media content informed by the editorial calendar.

Takes an active role in developing original content by attending classes, events, conducting interviews, and identifying other opportunities.

Tracks social media engagement and audience growth through relevant analytics to refine content strategy based on conclusions drawn, as well as share monthly findings with team

Provides timely customer service to Colburn's online audiences by responding to comments or messages.

Stays abreast of industry-specific conversations on social media as well as general topics of interest. Alerts Communications staff of trends, issues, and discussions.

Researches social media marketing trends and strategies and assesses how they could further the Colburn School's social media objectives.

Working with the Marketing Manager, deploys paid social media marketing campaigns and tracks their effectiveness.

Helps select relevant social media channels for the school to have an institutional presence. Advises and provides content support on social media accounts created for individual units of the school (Dance and Community School).

Coaches staff, students, and faculty on how to properly engage the public through social media.

General Communications Support
Under the direction of the Web Manager, performs website duties including copy editing, content updates, web calendar listings, and form creation/maintenance.

Writes editorial content as needed for Colburn Weekly, Colburn in Focus, and Saturday Spotlight. Generates copy for online, digital, and print needs.

Assists with live streaming of Colburn events as needed.

Manages production schedule for creative staff.

Leads merchandise inventory management for the Colburn brand.

Serves as liaison with Colburn Café for creative, web, and social needs.

Drafts and deploys emails as needed. May include event invitations, promotional emails, newsletters, or other types of communications.

Provides general administrative support to the Communications team, ensuring the smooth day-to-day operations of the department.

Performs other related duties as assigned.  
Education and/or Experience Requirements: Position requires at least one year of experience in a similar position.

Must be a naturally engaging writer with a feel for the distinct voice required for social media, and be able to adhere to house style and rules of grammar.

Strong written and verbal communication skills overall. Ability to write for a variety of audiences and vehicles.

Knowledge of music, dance, and the performing arts.

Video editing skills and photography skills preferred, but not required.

Understanding of social media best practices, including platforms and their respective participants (Facebook, Instagram, Twitter, etc.) and how they can be deployed in different scenarios.

Excellent organization and both project and time management skills with the ability to work in a fast-paced environment.

Demonstrated ability to build collaborative relationships with internal and external stakeholders.

Ability to work independently and as part of a team.  
Computer Skills: Office Microsoft 365.
Social media platforms.  
Other skills and abilities required:  
Posting Date: 07-29-2021  
Closing Date: Open Until Filled
$17-$26/hr Health/dental, retirement savings, vacation, etc.

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