stARTup Art Fair is pleased to announce the legendary Highland Gardens Hotel as the official venue for our Los Angeles fair in January 2016. The chic 1950’s era hotel, once known as the Landmark Motor Hotel, was a magnet for rock n’ roll elite in its former days, and today continues to be a beacon of old Hollywood glamour. Through its rich legacy and cultural connection, the Highland Gardens Hotel provides the perfect backdrop for stARTup LA’s artist exhibitors to showca se their work.

stARTup Art Fair is an independently produced contemporary art fair for unrepresented artists. Its core mission is to provide artists with direct access to the art world, and an exhibition venue populated by dealers, curators, collectors, critics, publishers and art appreciators. Artists keep 100% of their sales proceeds, as well as any new and proprietary relationships established during the fair.

What artists are saying about stARTup:

Thanks for doing such an excellent job at promoting the fair. I made 10 sales and at least six curators stopped by. I am extremely pleased with the whole event and your efforts really paid off.  - Kathy Aoki

What a great and productive weekend. Thank you for all your hard work and attentiveness. You both made us all feel welcomed and respected!  - Rodney Ewing

I was amazed at the number of people who came through and am happy with the contacts I made...And yes, I am also relieved to have sold as much work as I did; it covered all of my costs and beyond. - Mitra Fabian

I had a fantastic time, made multiple sales, made tons of new contacts and overall just thoroughly enjoyed the experience. I really appreciate all the hard work the organizers did to pull this off and the opportunity to show my work and feel it was a huge success for me! - Rebecca Fox

I am holed up in my room exhausted but deliriously happy. Thank you for including me in this amazing event. I have met so many beautiful artists and am feeling a bit spoiled by the generosity of spirit. You have raised the bar...I am ruined for all other art fairs! - Jenifer Yeuroukis

The hotel’s courtyard was a cauldron of guys pulled off a great fair and I was honored and pleased to be a part of it. I haven’t had that much art related fun in a while. - David “Squid” Quinn

Just the connections alone were worth it. - Theresa Morgan

The Application Process
Applications for stARTup Art Fair Los Angeles will be accepted through mid-November 2015. With twice the space at half the cost of similar independent artist fairs, those selected from the open application process will each take over a hotel room for the course of three days to present a solo show of their work. Through its democratic, online application, stARTup Art Fair gives artists the opportunity to have their work reviewed by an impressive, influential Selection Committee with a perse range of art world professionals that includes:

Kim Abeles, Los Angeles-based, cross disciplinary artist

Dan Cameron, former Chief Curator, Orange County Museum of Art

Andi Campognone, Director/Curator, Lancaster Museum of Art & History 

Christine Duval, Independent curator and advisor, Duval Contemporary 

Peter Mays, Executive Director, Los Angeles Art Association

Hillary Metz, Founder, Blythe Projects

William Powhida, Brooklyn-based artist, critic, and teacher

Additionally, stARTup Art Fair Los Angeles has enlisted the help of a seasoned and respected group of California-based art professionals for its Advisory Council:
Sherry Frumkin, Director, Santa Monica Art Studios, Mat Gleason, Owner/Curator, Coagula Curatorial, Walter Maciel, Walter Maciel Gallery, Culver City,&nbsp ;Heather Marx, Principal, Heather Marx Art Advisory, Max Presneill, Artist and Director/Curator, Torrance Art Museum, Annie Seaton, art ltd. Magazine; artist and former Director, LA Leica Gallery


Contact Information: Ray Beldner ([email protected]) or Steve Zavattero ([email protected])
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