Jul 2, 2024

BroadStage

Santa Monica, CA

The Marketing & Patron Experience Intern will support BroadStage in achieving its marketing goals by
helping to promote the organization’s mission, brand values, performances, and community activities. The
Marketing & Patron Experience Intern will work collaboratively with the External Affairs Team on a variety of
marketing campaigns and activities that will help to elevate the Patron’s Experience of the arts at BroadStage,
including creating digital and social media campaigns, conducting audience research and analyzing data,
crafting email communications, and promoting the 24/25 season to niche audiences. The Intern will also have
the opportunity to gain a comprehensive understanding of how the audiences’ experience with the ticket
purchasing process all the way through to when an Usher escorts them to their seats – is a vital aspect of
creating a brand experience.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
● Assist in the creation of content for niche marketing campaigns
● Attend BroadStage performances and support the staff at special events
● Work with the marketing and patron services team to collect and analyze audience data
● Research new marketing opportunities and marketing partnerships
● Support the Marketing & Communications Manager with social media campaigns and ad placements
QUALIFICATIONS AND REQUIRED SKILLS:
● Self-starter who can work independently after receiving direction on definable projects.
● Ability to work with a team and a passion for collaboration
● Resourcefulness and efficiency with meeting deadlines.
● Excellent verbal and written communication skills.
● Basic experience with Word and Excel spreadsheets.
● Strong interest in marketing, content creation, and marketing strategy.
● Some experience with research and data organization
● Basic knowledge of social media platforms and minimal graphic design
LEARNING OBJECTIVES
● Gain hands-on experience in a variety of marketing roles including digital marketing, audience
development, sales, marketing research, and brand strategy.
● Get a backstage view of how a nonprofit performing arts organization functions.
● Gain a comprehensive understanding of a marketing sales funnel – from ad placements to gathering
post-show feedback.
● Learn how our Patron Services, Front of House, and Marketing departments all work together to
elevate the BroadStage brand and audience experience.

Salary: $17.28/hour

Benefits: Participation in this LA County Arts Internship via BroadStage provides the opportunity to learn about the workings of this performing arts organization while attending various BroadStage season events, as well as networking with other participating interns at the County program’s peer group events.

Education requirements: None.

Deadline to apply: July 29, 2024

Documents required to apply: Resume, cover letter

How to apply: Review LA County Arts Internship Program Eligibility Requirements.

If eligible, submit your cover letter and resume to education@broadstage.org and include “Programs and Activations Intern” in the subject line of the e-mail.